Meme coin series reappears as Elon Musk changes name to Harry Bolz

On February 11, 2025, Elon Musk once again caused a stir in the cryptocurrency community by changing the name displayed on his official X (Twitter) account to Harry Bolz. The action immediately spawned a new series of meme coins named Harry Bolz, and prompted a wave of FOMO from investors when the market was too gloomy.

Among the coin memes “following” the Harry Bolz name, the most notable is the HARRYBOLZ token on the Solana network, whose smart contract address is “6j4rsugoq... mtbfwn”.

After Elon Musk's name change, the token's value skyrocketed 700 times, reaching a peak market capitalization of $25 million. At the time of writing, HARRYBOLZ is trading with a market capitalization of approximately $12 million, with a 24-hour trading volume of up to $70 million.

On the social network X, information about Elon Musk's name change has spread at breakneck speed, accompanied by the contract addresses of the coins involved. The online community was quick to discuss the phenomenon.

Some say this is just a joke by Elon Musk, while others believe he is alluding to a project or idea. Quite a few people have flocked to buy tokens associated with the phrase “Harry Bolz” in the hope of profiting from the FOMO effect.

In fact, this is not the first time Elon Musk has changed the name of the account to Harry Bolz. On February 10, 2023, he also performed the same action.

At the time, some speculated that Musk was hatching a big project, while others claimed he was just playing with fans. Many Twitter users believe that “Harry Bolz” is another type of personality for the billionaire.

More recently, on December 31, 2024, Elon Musk also caused a stir when he unexpectedly renamed his X account to “Kekius Maximus” — an emerging internet meme and also the name of a cryptocurrency.

Soon after Musk changed his profile picture and account name, the image of Kekius Maximus quickly went viral on the internet, becoming a viral phenomenon shared and transformed by many.

This action of Musk not only stops at the spreading effect, but also directly affects the value of the KEKIUS cryptocurrency. The value of KEKIUS soared nearly 500% after Musk changed its name. The price growth of KEKIUS tokens also spread to other meme coins, creating a bullish wave amid a gloomy market backdrop in the final day of 2024.

Is this just a joke by Musk or a sophisticated marketing ploy? Whatever his motives, this action raises many questions about the stability and sustainability of meme cryptocurrencies, and confirms the power of memes and internet culture in the digital age.